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Commit publicly
Put the target where your crew can see it.
// GET AFTER IT!
Show up when your squad is watching.
Create Challenges, call out your crew, log the work, and build momentum together. And when it’s just you, a private Pursuit turns kept promises into an earned rank.
Available on iPhone and Android.
// THE LOOP
Motivation fades. Your squad doesn’t.
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Put in the work
Log the reps, miles, time, or steps that count.
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Prove you did it
Move the board. Own the result. Keep going.
// HOW IT WORKS
Pressure with a purpose.
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Build Your Squad
Bring together the people who expect more from each other.
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Set the Challenge
Race to a target, compete over time, or send a direct Call-Out.
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Log the Work
Track reps, distance, time, steps, and supporting evidence.
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Own the Result
Watch the board move, earn the win, and keep the momentum going.
// 100 AIR SQUATS86%
You86 reps
@CREWMATE79 reps
Race to target · 1 day left
// BUILT FOR THE WORK
Private discipline.
Visible effort.
Squads
Accountability works better when it has names and faces.
Keep the people who know your standards close. Squad spaces put shared activity, progress, and momentum in one place.
- Private team spaces
- Shared activity and progress
- A pulse on who showed up
Challenges
Put a finish line in front of the work.
Race to a measurable target, reward consistency, or run a timed leaderboard. The rules stay clear and the board keeps score.
- Race-to-target formats
- Timed leaderboards
- Progress and results that stay visible
Call-Outs
Stop saying “we should.” Call someone out.
Turn a vague intention into a direct ask. Set the work, name the person, and make the result impossible to hand-wave.
- Direct squad pressure
- Clear acceptance and completion
- Proof-aware results
Solo Pursuits + Mettle
No crew yet? Earn your Mettle.
Build a private Pursuit and promise your week: the actions you’ll train and how many days you’ll show up. A day is kept or it isn’t — no partial-credit stories. Kept days cast votes, honest weeks stack, and Mettle — Gotta’s earned rank — only moves up.
- A weekly promise you set, then keep
- Binary honesty — a day counts or it doesn’t
- Mettle: a rank you can’t buy and can’t lose
Logbook + Proof
Log once. Let the work speak for itself.
Your Logbook is the source record. Add measurable activity and supporting evidence, then let eligible work count where it belongs.
- Reps, distance, time, and steps
- Notes, photos, and video evidence
- Credit across Challenges, Call-Outs, and your daily plan
// THE RECEIPT
The board moved because the work happened.
No fake metrics. No invented hype. Just real product outcomes: logged effort, progress, standings, and a result your squad can see.
Challenge complete
107 reps100 Air Squats Race · Final result
// STRAIGHT ANSWERS
FAQ
What is Gotta?
Gotta is a private accountability app. Your crew can set measurable Challenges, send direct Call-Outs, log activity, and see the work move the board — and when it’s just you, Solo Pursuits turn kept promises into Mettle, an earned rank.
Who is it for?
Friend groups, training partners, teams, coaches, and crews that expect more from each other—and want the work to be visible.
Do I need a squad?
No. Solo mode lets you build a private Pursuit: pick the work, stack your actions, and promise how many days a week you’ll show up. Kept days cast votes toward Mettle, Gotta’s earned rank. Squads make it hit harder, but the standard doesn’t wait for a crew.
What is Mettle?
Mettle is Gotta’s earned rank. Keep the days you promised and each one casts a vote; string honest weeks together and you climb. It can’t be bought and it never goes back down — the only way up is to keep showing up.
What can I track?
Current activity formats support measurable work including reps, distance, time, and steps.
How does proof work?
Entries can include notes and supporting photo or video evidence. Challenge and Call-Out rules determine when evidence is required.
Is my activity public?
No. Gotta is designed around private squad and challenge contexts, not a public fitness feed. You choose the relevant context for the work you share.
When will the apps launch?
Gotta is available now for iPhone and Android.
Which platforms will be supported?
Gotta supports iPhone and Android.
// YOUR MOVE
Your squad is waiting.
Start a Challenge, answer a Call-Out, and put today’s work on the board.